John-Paul Maxfield, Batch 64’s Founder & CEO, talks and explores not only specific techniques and processes that cultivators can implement into their cannabis and hemp operations, but also dives into the social benefits that regenerative cultivation can offer.
Cannabis cultivation enterprises on the rise to success can’t afford downtime, inefficiencies, and lost sales. In such a burgeoning industry, focus on growth means the difference between success and failure. So how does a company stay competitive in the current environment while continuing to grow with their customers in a rapidly changing industry?
John-Paul Maxfield likes to think big and create. The CEO and Founder of Waste Farmers and Batch 64 didn’t get into business to make or sell a product. He got into business to change the world, and he wants the company he started to last for generations.
After getting fired from his data analyst job at a Denver private equity firm in 2009, John-Paul Maxfield embarked on a grandiose-sounding mission he describes as “speeding up the adoption of a new food system to feed humanity wherever we live.”